This is topic sony in fucking awful marketing campaign shocker in forum Web at TMO Talk.


To visit this topic, use this URL:
http://www.themoononline.com/cgi-bin/Forum/ultimatebb.cgi?ubb=get_topic;f=4;t=001534

Posted by Jimmy Big Nuts (Member # 895) on :
 
check out this world of hurt!

quote:

i (charlie) have a psp. my friend jeremy does not. but he wants one this year for xmas.

so we started clowning with sum not-so-subtle hints to j's parents that a psp would be teh perfect gift. we created this site to spread the luv to those like j who want a psp!

consider us your own personal psp hype machine, here to help you wage a holiday assault on ur parents, girl, granny, boss – whoever – so they know what you really want.

we'll let you know how it works for us. pls return the favor.

more to come,
c&j.

*vomits*

[ 12.12.2006, 05:35: Message edited by: Jimmy Big Nuts ]
 
Posted by Darryn.R (Member # 1) on :
 
That is pretty damn lame.

Is it any worse than the dust ball.tv stuff though ?

Looks like Sony only do decent ads for TV's now..
 
Posted by H1ppychick (Member # 529) on :
 
I'm surprised that scrawny hasn't been on here raving about the new Bravia ad, the one where clouds of multicolored paint explode from the tower block and neighbouring park. It looks quite cool.
 
Posted by Jimmy Big Nuts (Member # 895) on :
 
there was something in the paper around the time of that ad about essex being subjected to, literally, purple rain. I wonder now if that wasn't part of the campaign too, like a pre-show warm up news item. It's all horrible. It's just a cynicism machine, churning out mistrust and suspicion.
 
Posted by Jimmy Big Nuts (Member # 895) on :
 
more good news

quote:

Yesterday, the FTC weighed in on the word-of-mouth style of marketing—aka "peer-to-peer communication" which can range from blogs, forum posts, or the opinion of a compensated stranger on the street—telling those advertising in a "viral" sense that the relationship between advertiser and company must be disclosed

If such a thing was done, it would have pretty wide reaching effects. Yeah, this is in the States, but still, it would be awesome if this kind of thing could be got rid of. It's almost like reverse culture jamming, and it has to stop.

[ 13.12.2006, 05:18: Message edited by: Jimmy Big Nuts ]
 
Posted by Boy Racer (Member # 498) on :
 
I don't approve of this sort of thing and the psp example is particularly crass, but does it actually work, isn't it counter productive?
 
Posted by Jimmy Big Nuts (Member # 895) on :
 
obviously it is if you're publically busted for dong a terrible job it's counter productive, but how many more accomplished londontravellers or Morgan's Spiced Rum people are out there? How much editorial is actually ad copy? Just how much of our culture, our memes, focused events and cultural analysis is just cold corporate sales?

I'm not a tin hat big business h8er any more than any other rational man, but just because somebody did a shit job and got found out doesn't mean that all viral marketing is so transparent.

[ 13.12.2006, 05:38: Message edited by: Jimmy Big Nuts ]
 
Posted by Dedalus (Member # 892) on :
 
Sounds like you need to relax a bit, Jimmy.

Whenever I feel like that I pour myself a nice glass of Famous Grouse. Either neat or on the rocks, it always lifts my mood with its smooth sophisticated flavour and the evocative fragrance of the highland glens.

In fact, why don't you join me in one now?
 
Posted by Jimmy Big Nuts (Member # 895) on :
 
Mmmmm, Famous Grouse.
 
Posted by Dedalus (Member # 892) on :
 
I'm taking a hipflask to work tomorrow. That's all there is to it.
 
Posted by London (Member # 29) on :
 
And I find myself much more relaxed now Zyban has freed me from the stress of smoking.
 
Posted by Zygote (Member # 883) on :
 
Famous Grouse... Justerini & Brooks is the only whisky that requires attention if you're seeking smooth sophistication. It is sublime, and I'll be buying another bottle this afternoon. Of course it has to be enjoyed neat and on the rocks, otherwise you ought to be butchered to death.

 -
 
Posted by not... (Member # 25) on :
 
What about Johnny Walker Blue label? Is that like the bollocks or just overpriced crap?
 
Posted by Jimmy Big Nuts (Member # 895) on :
 
SHUT UP this is NOT the place to have a discussion about mass produced Whisky. This is where we get radical on marketing techniques and use our web smarts to turn the table on the bastards who are polluting our culture.

 -
 
Posted by Dedalus (Member # 892) on :
 
quote:
Originally posted by Zygote:
Famous Grouse... Justerini & Brooks is the only whisky that requires attention if you're seeking smooth sophistication. It is sublime, and I'll be buying another bottle this afternoon. Of course it has to be enjoyed neat and on the rocks, otherwise you ought to be butchered to death.

 -

Fucking hell, Zygote, can't you recognise a JOAK when you see one?
 
Posted by Zygote (Member # 883) on :
 
quote:
Originally posted by Dedalus:
Fucking hell, Zygote, can't you recognise a JOAK when you see one?

Yes - it was a fantastic joke. However it struck an emotional chord within me and I felt compelled to celebrate my long-standing love affair with J&B Rare. We've been through some difficult times together, me and J&B.
 
Posted by Benny the Ball (Member # 694) on :
 
I'm kind of torn on this one - as virals bore me but also, especially with traditional teve ads disappearing, they actually are an okay source of work for me. The crap, fake blog thing above was crap though. Shouldn't it be more about making better, more creative ones (although for the most part they are production company's versions of pop promo's for up and coming artists - ie, get the runner to do direct it and save some money).
 
Posted by Jimmy Big Nuts (Member # 895) on :
 
My problem isn't about them being good or not, more about the belief that it's okay to trick people into being marketed towards. To pretend to be somebody or something else and then hit you with an advert. It's not slotting adverts around the culture, put placing them in the centre of it, turning things inside out, so whereas before there would be content -> ad -> response, it's now fake content + genuine response = ad, thereby making you, as consumer of the fake content, a pro-active part of an advertising system that's based on deception. By fake, I mean that it isn't authentic within it's context.

Obviously this has been courted with all forms of advertising, word of mouth etc, but with these faux-response virals, they're not respecting the audience, and they're manipulating people into forming communities around the product by lying, not about the product, but the extent to which they have penetrated the core draw of the net for the intended audience - user created content.

bah.

[ 13.12.2006, 10:19: Message edited by: Jimmy Big Nuts ]
 
Posted by Jimmy Big Nuts (Member # 895) on :
 
I belive the word is 'insidious'
 
Posted by Jimmy Big Nuts (Member # 895) on :
 
Time for snack. A lovely Coke Zero - all the taste, with none of the sugar, and without all of your girly dieting nonsense, lol.
 
Posted by Bandy (Member # 12) on :
 
Can something be neat and on the rocks? Either way, J&B? Jesus.
 
Posted by jonesy999 (Member # 5) on :
 
quote:
Originally posted by not...:
What about Johnny Walker Blue label? Is that like the bollocks or just overpriced crap?

It's not a bad drink but when it comes down to it, Johnny Walker Blue is just an incredibly overpriced blended whisky.
 
Posted by squeegy (Member # 136) on :
 
quote:
Originally posted by jonesy999:
It's not a bad drink but when it comes down to it, Johnny Walker Blue is just an incredibly overpriced blended whisky.

What's the good stuff according to jonesy?
 
Posted by not... (Member # 25) on :
 
hmn, thatnks for that Jonesy. I need to send my client something for christmas that will hopeful encourage him to give me more work next year. It kind of needs to be good and "top of the range" although fit into a £150 budget. He hates ipods and gadgetry so I thought a bit of the old blue label would be good. Time for a rethink.

Sorry Benway for messing up your thread.
 
Posted by Jimmy Big Nuts (Member # 895) on :
 
you all suck.
 
Posted by Jimmy Big Nuts (Member # 895) on :
 
quote:
Originally posted by not...:
hmn, thatnks for that Jonesy. I need to send my client something for christmas that will hopeful encourage him to give me more work next year. It kind of needs to be good and "top of the range" although fit into a £150 budget. He hates ipods and gadgetry so I thought a bit of the old blue label would be good. Time for a rethink.

Sorry Benway for messing up your thread.

Get him a Jaguar branded holdall and driving gloves. Only cost about a tenner in the marks and spencers "for him" display, along with fake trophies, pocket chess, and 128Mb mp3 players.
 
Posted by Louche (Member # 450) on :
 
Lagavulin.
 
Posted by Boy Racer (Member # 498) on :
 
There is nothing wrong with good blended whisky whatever Jones or Louvhe may say.

It just depends on which one you go for.

Lagavulin is lovely, but it's going to depend on whether he likes really strong flavoured peaty Islay malts innit.

[ 14.12.2006, 05:23: Message edited by: Boy Racer ]
 
Posted by Louche (Member # 450) on :
 
Laphroaig
 
Posted by Louche (Member # 450) on :
 
Whisky based tourettes. Don't we do the whisky/ whiskey/ blended/ single malts thing every year near Christmas? Is TMO really that predictable these days?
 
Posted by jonesy999 (Member # 5) on :
 
quote:
Originally posted by not...:
hmn, thatnks for that Jonesy. I need to send my client something for christmas that will hopeful encourage him to give me more work next year. It kind of needs to be good and "top of the range" although fit into a £150 budget. He hates ipods and gadgetry so I thought a bit of the old blue label would be good. Time for a rethink.


Not, this or this would be the nuts. You'll struggle to get a hold of either before Christmas, though. Safe bet (and around half the price) would be a bottle of this, which is gorgeous and you should be able to pick up without too much trouble.

If you're in London at any point, Milroy's on Greek Street has the 30-year-old Glenfarclas in stock and the 21 year old Glenfiddich Gran Reserva (formerly called Havanna Reserve but changed because Americans couldn't import it legally!). Doesn't look like they've got the 30-year-old Glenfidlydick in stock, though - but they'd be able to get it.

quote:

Sorry Benway for messing up your thread

Yes, sorry Benway.

[ 14.12.2006, 05:30: Message edited by: jonesy999 ]
 
Posted by New Way Of Decay (Member # 106) on :
 
The thing I like about Boy Racer is his air of sophistication mixed with a hardy, almost coal miner like northern toughness. The type of guy who would buy the most expensive toilet roll on the market, then refuse to use any more than one sheet per shit.
 
Posted by Jimmy Big Nuts (Member # 895) on :
 
thanks for that jones. I might get my dad yet another bottle of aged single malt.

What to get mum though? Always a dilemma.
 
Posted by New Way Of Decay (Member # 106) on :
 
Get her a BMX.
 
Posted by not... (Member # 25) on :
 
Thanks jonesy [Cool]
 
Posted by Zygote (Member # 883) on :
 
quote:
Originally posted by Bandy:
Can something be neat and on the rocks?

It may just be me being a thick twat, but I've always thought that a spirit not served with a mixer was neat. I didn't realise that the inclusion of a couple of blocks of ice deemed it otherwise.

quote:
Either way, J&B? Jesus.
Each to their own, I suppose. I like it very much, but then again what the fuck do my taste buds know? I like eating crumpets and ravioli for fuck's sake.
 
Posted by jonesy999 (Member # 5) on :
 
This thread has made me want to buy a Sony MP3 player and then do the achingly moving And While London Burns tour on a bargain BMX while drinking a high quality single malt.
 
Posted by Jimmy Big Nuts (Member # 895) on :
 
I hope that Zygote has been ordering "Neat J&B on the rocks" for years.
 
Posted by not... (Member # 25) on :
 
God what a lame-o!
 
Posted by Jimmy Big Nuts (Member # 895) on :
 
zygote sucks at whisky.
 
Posted by Zygote (Member # 883) on :
 
quote:
Originally posted by Jimmy Big Nuts:
I hope that Zygote has been ordering "Neat J&B on the rocks" for years.

Fortunately I normally just ask for it 'straight with some ice'. The bar staff probably chuckle amongst themselves and point at me when I'm out of view. But that's fine by me - at least I'm not just some fucking faggot earning jack-shit serving people drinks all day. As for the rest of the sneerers: fuck off and die, you sneering *****!
 
Posted by Jimmy Big Nuts (Member # 895) on :
 
[Roll Eyes]
 
Posted by not... (Member # 25) on :
 
Benway I have made you a christmas present to apologise for ruining your thread.

It has sound but no rude stuff

http://www.elfyourself.com/?userid=81925e929c0f1bbf6eb5e0cG06121402

love
not...
 
Posted by Jimmy Big Nuts (Member # 895) on :
 
sweet jesus
 
Posted by not... (Member # 25) on :
 
lol
 
Posted by Jimmy Big Nuts (Member # 895) on :
 
I can't stop looking at it.
 
Posted by Zygote (Member # 883) on :
 
It's shit scary.
 
Posted by not... (Member # 25) on :
 
Only if it turned up in your bedroom on Christmas eve
 
Posted by Darryn.R (Member # 1) on :
 
I'm like so turned on right now....
 
Posted by vikram (Member # 98) on :
 
quote:
Busted. Nailed. Snagged. As many of you have figured out (maybe our speech was a little too funky fresh???), Peter isn't a real hip-hop maven and this site was actually developed by Sony. Guess we were trying to be just a little too clever. From this point forward, we will just stick to making cool products, and use this site to give you nothing but the facts on the PSP.

Sony Computer Entertainment America


 
Posted by Benny the Ball (Member # 694) on :
 
What does that mean? Is Sony still "cool"?
 
Posted by Jimmy Big Nuts (Member # 895) on :
 
*punches sony in face*
 
Posted by Jimmy Big Nuts (Member # 895) on :
 
quote:
Originally posted by vikram:
quote:
Busted. Nailed. Snagged. As many of you have figured out (maybe our speech was a little too funky fresh???), Peter isn't a real hip-hop maven and this site was actually developed by Sony. Guess we were trying to be just a little too clever. From this point forward, we will just stick to making cool products, and use this site to give you nothing but the facts on the PSP.

Sony Computer Entertainment America


the site look pretty un-happening right now [Frown]
 
Posted by Jimmy Big Nuts (Member # 895) on :
 
I got a bottle of whisky from that place. I don't think I got a good one. I always fall apart in shops and just buy whatever I'm shown. I got a 16 y/o single cask Glenlivet. I went in there thinking thinking I'd spend around £60, and in the end only paid £35. I wanted a Gordon & MacPhail one, but the guy said that the one I got (Milroy branded) was a better, 'more interesting' drink. My dad will probably laugh at me, then beat me in the face with the bottle, push me down the stairs and finally kick me to death on the front lawn. Or maybe kick me to unconsciousness and get the neighbours round to deliver the final blows.

[ 18.12.2006, 11:42: Message edited by: Jimmy Big Nuts ]
 
Posted by Black Mask (Member # 185) on :
 
Japanese whisky is surprisingly nice. Look. I've tried the Yamazaki and the 12 year-old one, and they were both very nice. Japanese whisky. Hmmm....
 
Posted by H1ppychick (Member # 529) on :
 
 -

Black Mask, yesterday...
 
Posted by not... (Member # 25) on :
 
I want some Yamakazi.

[ 18.12.2006, 12:12: Message edited by: not... ]
 
Posted by not... (Member # 25) on :
 
and some sake and some sushi
 


copyright TMO y2k+

Powered by Infopop Corporation
UBB.classic™ 6.6.1